What is an SEO Anyway?

Are You Asking What is an SEO?

First of all, if you are asking, what is an SEO, it starts with understanding the acronym. It stands for “search engine optimizer” or “search engine optimization”, so the it has a dual meaning and term use. When you are making a decision to hire an SEO expert you are making a huge decision. An SEO has the potential to greatly improve your website or they can cause damage to your website, online reputation and search results. We encourage our clients to understand the benefits as well as how an irresponsible SEO can cause damage. There are many SEO Agencies like Searchorb marketing that will provide useful and conscientious services for business website owners. Searchorb, for example, complies with Google and Bing web guidelines.

What Will Searchorb do to Get Started?

Searchorb’s SEO guru’s will review your website content and structure. Our experts provide technical advice based on your current website development including hosting, redirects, error pages and your websites use of JavaScript. We provide content development, manage online business development campaigns, keyword research and even provide some SEO training for our clients. We are also experts targeting specific markets and geographic areas.

Let’s Get Started with Your SEO

If you are a small business owner, you can do a lot of the work yourself. Here are some good resources:

Google has an SEO starter guide that describes what is an SEO and wat an SEO should do for your business and website. Let’s be honest, it is pretty dry reading and you will not need to master the info in the guide if you’re hiring us to do the work for you. However, we think it is useful for our clients to knowledge about these techniques. It just makes it easier for us as we do not have to “sell” you on what you need to do if you understand it to some degree. We also want you to understand that it takes time to see results. You can expect about 4 months to a year from the start of the project before you will likely even start to see benefits.

Choosing Searchorb over other SEO Agencies

If you think you need to hire an SEO company, you are likely right. You should consider hiring an SEO Agency if you are planning a site redesign or are launching a new website. Your SEO company should ensure your new or rebuilt website is designed to be search engine friendly. Keep in mind that Searchorb will also help to improve existing websites. No matter where you are in the process, we can help.

You need to be committed to implementing recommended changes. Doing this half way is a death sentence. You need to stick with your budget and your plan. Changes we recommend take time and effort. If you are not committed to support the recommended changes and to take time to do your part, it is not worth hiring a professional.

How do I Get Started  With Searchorbs SEO Process?

We will start out with a search and technical audit of your website. This helps us determine what needs to be done regarding your website. We perform this analysis free of charge as part of our client review. Many SEO agencies charge hundreds of dollars for this service. We will need access to your website and your Google Search Console. We will then provide what we will improve and what is not needed. If any SEO guarantees first place in Google search results you should run. In today’s competitive web based marketplace, there is no way to guarantee this without paid advertising.

 

Some SEO companies are unethical. These unscrupulous players have given our industry a bad reputation with misleading and aggressive marketing efforts. They are selling the fact that they can manipulate search engine results by using clever tactics. You should be clear, violating Googles guidelines may result in a penalty for your website’s presence on Google.

A Head Up About SEO

Some SEO companies are unethical. These unscrupulous players have given our industry a bad reputation with misleading and aggressive marketing efforts. They are selling the fact that they can manipulate search engine results by using clever tactics. You should be clear, violating Googles guidelines may result in a penalty for your website’s presence on Google. It could even result in your website being entirely removed from Googles index. This is a death sentence and it is completely, 100% not worth it. Do not do it, period the end, don’t do it.

Finally, you should always avoid backlink schemes. Buying links from other websites with the promise of increasing your ranking is against Google’s quality guidelines. This can potentially result in what is called a manual action against your website. If this occurs, it will most definitely have a negative effect on your website ranking.

More of What To Be Aware OF Regarding SEO Agencies

You should be wary of SEO agencies that send you an email you out of the blue. Amazingly, we also get these spam emails. But please always be clear that no one can or should guarantee top ranking on Google. You should be careful about SEO companies that make claims to guarantee rankings. If they allege a “special relationship” with Google be careful. Searchorb Marketing is certified with Google. However, there is not a priority for submitting websites to Google, that is simply not how it works. The only way anyone can submit a website to Google is through Google’s “Add URL” page or via a Sitemap. To be clear you can do this for yourself with no cost and at the same priority as anyone else.

What you Don’t Know About SEO….

Be cautious with vague answers and demand a clear explanation of what they intend to do. Get explanations if something is not explained or is unclear. You are ultimately responsible for actions for companies you hire. Therefore, it is best to ensure you understand intent.

We hope this article was helpful. We encourage our clients to educate themselves. For one thing, it helps them understand the overall process making it easier for us to work together. But it also helps you realize that Searchorb is the right choice.

It is best to ensure you understand SEO to some level to make the process work better for you.

Our Hope For Our Customers

We hope this article was helpful. We encourage our clients to educate themselves. For one thing, it helps them understand the overall process making it easier for us to work together. But it also helps you realize that Searchorb is the right choice.

Work With Searchorb Marketing
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